Strategies for image building of co-operatives: Asia-Pacific regional seminar

Assisting members to assert the ´Co-operative Advantage´ in the market place was the aim of the ICA Regional Office for Asia and the Pacific and the National Co-operative Union of India jointly organised seminar, "Strategies for Image Building of Co-operatives". Held in New Delhi (India) from 17-19 October 2002, participants formulated practical and implementable proactive strategy for image building of co-operatives following discussions on a wide range of issues including:

co-operative values vis-a-vis effectiveness and competitiveness of co-operative business;

co-operative governance; social audit as an instrument for image building;

media and co-operatives;

building up networking and strategic alliances for co-operatives.

More than 40 top leaders and chief executives of business and national promotional level co-operatives from India, Sri Lanka, Thailand, Singapore, Malaysia, Indonesia, Korea and Vietnam attended the seminar.

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Strategies for image building of co-operatives: Asia-Pacific regional seminar